The development of the new SpotMe mobile app has been two years in the making, though its advancements and success can be directly linked to the 12 years of innovation and event experience preceding it. We are very proud of the app and the team who made it happen.
While next week's appearance at IMEX 2012 marks the official launch party, the SpotMe app was already put through its paces by 600 participants at the Novartis Core 2012 conference in Munich on April 19-21. The event was a great success for our client and participants, and a real milestone for our company. We will be sharing more details from the debut and other success stories very soon.
When it came to creating our unique app experience, we didn't want to perpetuate the paradigms that exist in most event apps today—disparate functionality, fragmented user interfaces, internet reliance, and real-time inactivity. We believe in beautiful experiences that work and were not about to release the app until it delivered on that standard.
1. Always Used
100% adoption of our app by all participants. We have the flexibility to deploy and integrate both personal and SpotMe-supplied devices no matter how large the event.
2. Always Usable
User-centric and efficient. Background updates and a fully integrated interface that maximizes usability and screen real estate while displaying the most relevant information right on the home page.
3. Always On
Reliable and real-time, with or without an internet connection. Our proprietary network of cloud and onsite servers delivers responsive, live access to content and interactivity.
4. Always There
posted by
Bänz Ledin on 05.20.2012
